Business Skills for Personal Trainers
Equip yourself with the knowledge and skills needed to start a successful personal training business or brand.
Discover how to thrive in the personal training business with this cutting-edge business and digital marketing for personal training course. If you are serious about marketing, promotion, sales and managing a professional PT business, this course is definitely for you.
No need to attend
Complete in 2-4 weeks
Study at your own pace
Get your personal training business off on the right foot with this cutting-edge business and digital marketing skills course designed specifically for personal trainers.
Once you’ve achieved your personal training qualifications, many PTs are faced with the dilemma of starting their own fitness business or looking for employment. Personal trainers are often drawn to the self-employed business model because of the flexibility it affords and the uncapped earning potential. Running your own personal training business certainly puts you in control of your own future.
It’s essential that you don’t underestimate just how much work is involved in starting your own PT business and you certainly don’t want to get the basics wrong. Everyone makes mistakes when they are starting a business, but you don’t want to make those mistakes on the easy stuff. Unfortunately, there are many fitness professionals who often overlook the fundamentals and this could go some way to explaining why 1 in 3 UK businesses fail within the first three years.
Our Level 3 Award in Business Skills has been specifically designed to equip you with the necessary knowledge, skills and confidence to ensure your fitness or personal training business thrives. We’ll teach you how to become a start-up success and not a casualty. One of the many benefits of this course is that it can be completed exclusively online.
To help you along, you’ll get access to an innovative online learning system, unlimited support from a dedicated tutor and bespoke hard copy and digital manuals. We’ll also provide you with the following FREE bonus content: PT Business Mastery with Matt Roberts.
There are no formal entry requirements for this course. All that you need is a passion for health and fitness and a desire to succeed. The course is designed for fitness instructors and personal trainers, but we don't require any evidence of prior attainment.
The course comprises of home-study online learning and can be completed at your own pace to help you better absorb the learning content. There are also a short series of online lectures presented by Celebrity PT, Matt Roberts, who is arguably one of the most successful PT's in the fitness industry. At the end of the course, you'll need to complete a short case-study to demonstrate that you have the necessary knowledge and understanding.
Where at what you do once you have completed this course in business skills is completely up to you. You may decide to add more qualifications to your name, and upskill in areas like sports massage or exercise referral, or you may simply decide to focus exclusively on your personal training empire. Whatever you do, you can rest assured you'll be suitably informed on how to create your blueprint for success.
Join the thousands of HFE graduates putting their newfound business and marketing skills to good use in some of the world's leading gyms, health clubs and leisure operators. Many of our graduates have also gone on to start their own fitness businesses, open their own personal training studios, and/or master the world of online personal training.
Once you’ve completed the necessary learning and evaluated how you will apply your newfound business and marketing knowledge and skills, you’ll need to complete two straightforward online assessments.
The following charts provide a summary of how this business skills for personal trainers is assessed.